Noosa Businesses
Three long-standing Noosa businesses, each needing a visual identity that matched the standard of their work.
A removalist, an accounting firm and a building management consultancy. Different industries, different audiences, and in two cases decades of existing reputation to protect.
Our challenge in each was the same: modernise the brand without discarding what clients already recognised, and build an identity versatile enough to work across signage, uniforms, stationery, print and website.
01
Noosa Van Lines
In 2014, with 33 years in business, Noosa Van Lines was ready for a change. We had to preserve the strong recognition the brand already had in the Noosa community and communicate the absolute professionalism in every job they do.
Care and the highest standards in business processes, customer service and attention to detail provided the ideal groundwork for us to create the new logo and its versatile versions, marketing collateral, uniforms, shop front and vehicle signage, and the slogan: “Moving Australia with Premium Care”.
02
Slade & Walker Accountants & Tax Agents
Set in the beautiful Noosa Hinterland, accountants Ruth and Sharron asked us to design the brand identity of their new business. The branding goal was to capture their personal approach to business, as well as showing a little bit about them.
Both highly experienced business owners are black belts in karate, so we created an abstract logo that represents a karate kick, a slogan “Accounting with Kick”, and a mobile-friendly branded website. Our services also included stationery design and print.
03
BMCS Building Management Consultancy
Noosa Hinterland-based BMCS provides highly specialised services for the building management industry in Australia and New Zealand.
BMCS owner Barry Turner approached Soul Space Design to update the visual branding and website.
We developed the print and online digital strategy, new logo, marketing materials, social media profiles and website.
